Hire The World's Top Content Strategy Consultants

Work with the world's top Content Strategy Consultants - identified and vetted by Advisable and available to start in less than 3 days.

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Omar Barraza
Temecula, CA, United States of America
Omar is a Marketing Consultant, strategist and advisor who has enabled major revenue generation for over 60 clients, ranging from struggling start-ups to global corporations.... Read more
Omar is a Marketing Consultant, strategist and advisor who has enabled major revenue generation for over 60 clients, ranging from struggling start-ups to global corporations. His work focuses on the creation and refinement of marketing strategy, online content, marketing collateral, sales tools and product launches. Dell Technologies, HireRight, IDC, NetApp and Pure Storage are among the companies he has worked with.

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Skills:
B2B Marketing
Doug Millett
Los Angeles, United States of America
Doug is an experienced technical Product Manager with a heavy background in content and content management. At Sony Pictures, he was responsible for choosing... Read more
Doug is an experienced technical Product Manager with a heavy background in content and content management. At Sony Pictures, he was responsible for choosing a new CMS, and also managed the CMS and all of the websites contained within it. As Product Manager for AxS Health, an early stage medtech start-up, he was partially responsible for marketing and brand awareness. He recently launched a content-heavy eSports media site, finalround.gg.

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Skills:
Project Management
Product Life Cycle
Product Marketing
Roshni Wijayasinha
Toronto, Canada
I've recently led marketing at an AdTech, fintech and insure-tech company and have worked in product & consumer marketing leadership positions for consumer electronics and... Read more
I've recently led marketing at an AdTech, fintech and insure-tech company and have worked in product & consumer marketing leadership positions for consumer electronics and software companies, on numerous content and sales strategies and tactics. As VP of Marketing at Thinking Capital (Fin-tech) and Benecaid (Health Insurance), and Chief Marketing Officer at Foxquilt (Property & Business Insurance) in Canada, I have delivered multiple lead generation strategies, campaigns and activities across a variety of channels, strongly centered around digital acquisition. These campaigns were designed to meet the unique goals of each business, and tested various messaging and channels to successfully optimize the ROAS (Return on Ad Spend).

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Skills:
Marketing Strategy
Technology Marketing
B2B Marketing Strategy
Lara Cattlin
Reno NV and Portland OR, United States of America
I have created content and content strategies for large businesses such as Nike, Tuft & Needle, Casio G-Shock, and many more. I spend much of... Read more
I have created content and content strategies for large businesses such as Nike, Tuft & Needle, Casio G-Shock, and many more. I spend much of my time reading about automation, AI, robotics, and software applications, and I know how to code on various platforms., 12+ years of agency and freelance experience.

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Skills:
Social Media
Content Strategy
Copywriting
Tomas Laurinavicius
London, United Kingdom
Content strategist and writer with 10 years of experience. Written for Forbes, TIME, Entrepreneur, HuffPost, The Next Web, New York Observer, Envato Tuts+, InVision and... Read more
Content strategist and writer with 10 years of experience. Written for Forbes, TIME, Entrepreneur, HuffPost, The Next Web, New York Observer, Envato Tuts+, InVision and collaborated with Adidas, Away Travel and BenQ. Co-founded and grown Despreneur to over 1 million annual readers, helped entrepreneurs build authority and executed the content strategy that tripled organic search in 6 months. Consulting clients include Adobe, JotForm, Webflow, Abra, Monetha, Tasker and WiFi Tribe.

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Skills:
Interactive Web Content
International Marketing
Lead Generation
And 19 More
Sean Leslie
Bend, OR, United States of America
Sean Leslie is the President and Chief Content Officer at Cascade Cadence Content Marketing, the freelance copywriting and content production house. A 1% for the... Read more
Sean Leslie is the President and Chief Content Officer at Cascade Cadence Content Marketing, the freelance copywriting and content production house. A 1% for the Planet member, Cascade Cadence’s clients include The North Face, REI, Outdoor Research, Twitter and more.

Sean’s worked in marketing, copywriting, content marketing, content strategy and journalism in the outdoor and tech industries for more than 15 years, including in-house stints at The North Face, Amazon and Outdoor Research, among other outdoor and tech companies.

He has also worked as a freelance writer and journalist; his work has been published in numerous regional, national and international publications, including National Geographic Adventure, Mountain Bike Magazine, Seattle Metropolitan Magazine and Adventure Journal.

Sean’s a devoted and happy husband and father, and a passionate mountain biker, runner, backpacker, snowboarder and general outdoorsman. English by birth, Sean is now a fiercely proud Pacific Northwesterner. He's also a vocal and passionate proponent of environmental conservation, and of flip-flops in the office.

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Skills:
Copywriting
Liza Lee
Vancouver, Canada
Liza is an experienced and skilled content marketer, strategist and writer. Her corporate experience includes working with major organisations such as HSBC, BCAA, ICBC,... Read more
Liza is an experienced and skilled content marketer, strategist and writer. Her corporate experience includes working with major organisations such as HSBC, BCAA, ICBC, PwC, Sage, Symcor, FortisBC, TELUS Mobility and Western Union Business Solutions. On the agency side, she has worked with Aquent, JWT, Open Road, Blast Radius, Guaranteed SEO and PCIS. Therefore she brings a great range of experience across various companies and sectors. 0

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Skills:
Search Engine Optimization (SEO) Copywriting
Marketing Automation
Email Marketing
And 3 More
Matteo Todisco
Milano, Italy
Matteo is an experienced digital content manager and entrepreneur. After founding his own skateboarding brand, he then directed a photography magazine ('C41 Magazine') and... Read more
Matteo is an experienced digital content manager and entrepreneur. After founding his own skateboarding brand, he then directed a photography magazine ('C41 Magazine') and founded a lifestyle magazine/website called 'A Million Steps'. Currently, he is managing 15+ contributors, and is a spokesperson for Velasca.

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Skills:
Branded Content Development
Content Marketing
Copy Editing
And 3 More
Simon Young
Ipswich, United Kingdom
Simon is a content, editorial and copywriting professional who brings great value to clients through his company Magic Word Media. He spent 10 years leading... Read more
Simon is a content, editorial and copywriting professional who brings great value to clients through his company Magic Word Media. He spent 10 years leading the content teams at one of the world's largest online gaming companies, and was previously a news editor at three UK national newspapers.

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Skills:
Copywriting
Mike Stiles
Atlanta, United States of America
Enterprise level content strategist, content marketer and content creator. Was Manager Global Content Strategy for IHG and led content for Oracle Social Cloud. Clients... Read more
Enterprise level content strategist, content marketer and content creator. Was Manager Global Content Strategy for IHG and led content for Oracle Social Cloud. Clients include Delta, P&G, AAA, Equifax, WestRock, UCB. Content machine.

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Skills:
C-Level Communications
Content Marketing
Content Strategy
And 4 More
Anna Lawlor
Cambridge, United Kingdom
Anna is an experienced and diligent Content Marketer, with a track record in creating thought-leadership content for the tech sector, including working with Samsung... Read more
Anna is an experienced and diligent Content Marketer, with a track record in creating thought-leadership content for the tech sector, including working with Samsung Knox. She has also created content that delivered a 98% increase in downloads for a MedTech app. For the past two years she has worked with The Moller Institute, part of University of Cambridge, on its content marketing.

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Skills:
Content Marketing
B2B Marketing Strategy
Content Strategy
Ben Sinden
London, United Kingdom
Having held leadership positions at Netflix, Telegraph Media Group and ITV, I bring a fresh and unique perspective to maximising digital opportunities. Areas of... Read more
Having held leadership positions at Netflix, Telegraph Media Group and ITV, I bring a fresh and unique perspective to maximising digital opportunities. Areas of expertise include; Content Marketing, Branded content, Video and content strategy, acquisition and production, and commercial development.

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Skills:
Branded Content Development
Content Marketing
Content Partnerships
And 6 More
Previous Content Strategy projects by our freelancers
Content Strategy for Clean Energy Company
London, United Kingdom
The client wanted to get higher traffic and new subscribers to his clean energy platform. To achieve this, I researched first the target audience and the topics that they are interested in. I have combined this information with trending topics in clean energy, then collected and analyzed hundreds... Read more
The client wanted to get higher traffic and new subscribers to his clean energy platform. To achieve this, I researched first the target audience and the topics that they are interested in. I have combined this information with trending topics in clean energy, then collected and analyzed hundreds of keywords to see potential trending areas.
According to this information we have created a content strategy around core topics, leveraging keywords with the highest potential to rank high in search when searched by the audience.

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Skills utilised:
Search Engine Optimization (SEO) Keyword Research
Search Engine Optimization (SEO) Copywriting
Search Engine Optimization (SEO)
Content Strategy
Content Strategy for Technology Company
Chicago, United States of America
The client is a start-up technology firm that doesn't have a marketing department (or budget). The company needed help generating and nurturing leads. I redesigned their website to optimize it for lead generation and provide social proof to help build credibility for their brand. I developed a content... Read more
The client is a start-up technology firm that doesn't have a marketing department (or budget). The company needed help generating and nurturing leads. I redesigned their website to optimize it for lead generation and provide social proof to help build credibility for their brand. I developed a content calendar and content strategy to increase brand awareness and help with lead nurturing. I also developed gated content through HubSpot to capture leads. One stand-out piece of content was a sophisticated ROI calculator on the company's key differentiating service. I'm responsible for blogs from January through June 2019.

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Skills utilised:
Account Based Marketing
Web Design
Content Marketing
Blog Marketing
Marketing Strategy
Content Strategy for Wine And Spirits Company
Denver, United States of America
The client wanted to create increased traffic to their website as well as use user generated content to grow their social media platforms. I created an influencer ambassador program which solved both of these problems. I also managed an overall seasonal content strategy to keep up with their... Read more
The client wanted to create increased traffic to their website as well as use user generated content to grow their social media platforms. I created an influencer ambassador program which solved both of these problems. I also managed an overall seasonal content strategy to keep up with their marketing calendar and ran 12+ campaigns over the course of 2 years.
Results: Over 12,000 pieces of UGC, increase 25k following, 5% increase in engagement on their platforms, increased web traffic through social media.

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Skills utilised:
Advertising Management
Analytics Content
Brand Ambassador Programmes
Content Management
Content Strategy
Content Strategy for Financial Services Company
London, United Kingdom
I worked in-house for the company for almost 2 years. I joined as a content and SEO specialist. Despite having a large and loyal customer base, they underachieved in terms of search engine visibility. Product pages were poorly optimised, site architecture was erratic, and there was no content marketing... Read more
I worked in-house for the company for almost 2 years. I joined as a content and SEO specialist. Despite having a large and loyal customer base, they underachieved in terms of search engine visibility. Product pages were poorly optimised, site architecture was erratic, and there was no content marketing strategy in place. To improve the situation, I worked with product managers and customer insight specialists to identify the company's key segments and areas of expertise. With this knowledge, I carried out extensive, strategic keyword research, and used it to create a content calendar. I also optimised product and support content, working with stakeholders across the business to update, improve and, where necessary, remove content, to improve overall user experience and optimise crawl budget and findability. I also scoped, ideated and managed their first content marketing campaign. It earned links in several national media publications, and was eventually nominated for 2 PR Moment Awards. Through my work on the project, I increased organic traffic by 102%, and overall site traffic from organic search by 44%.

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Skills utilised:
Analytics
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) Keyword Research
Search Engine Optimization (SEO) Copywriting
Technical Search Engine Optimization (SEO)
Content Strategy for Government Company
Athens, Greece
In response to Brexit, the client needed a hard-hitting solution to help Irish exporters attract international customers. Customers that are most likely on the lookout for new partners outside of the UK.
The solution: Working as a content strategist as part of the project, we developed a campaign... Read more
In response to Brexit, the client needed a hard-hitting solution to help Irish exporters attract international customers. Customers that are most likely on the lookout for new partners outside of the UK.
The solution: Working as a content strategist as part of the project, we developed a campaign and a website that would do just that. On the project, I worked across SEO, content management, copywriting, email marketing and conversion optimisation.

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Skills utilised:
Content Management
Search Engine Optimization (SEO)
Copy Editing
Email Strategy
Content Strategy for SaaS Company
San Francisco, United States of America
The client is a B2B SaaS platform allowing lawn care and landscaping companies to streamline their business management processes. Their software includes tools like customer management, electronic invoicing, automatic payments, marketing automation, and yard estimation.

Challenge:
When we began working with the client they had recently pivoted... Read more
The client is a B2B SaaS platform allowing lawn care and landscaping companies to streamline their business management processes. Their software includes tools like customer management, electronic invoicing, automatic payments, marketing automation, and yard estimation.

Challenge:
When we began working with the client they had recently pivoted from a business model that offered homeowners on-demand lawn & landscaping services, to serving the business owners themselves. Despite having recently changed their focus, they had a strong foundation with a launched product and 2,000 registered users. In our first few months of working together, their goals were to launch a new website, launch and promote a new subscription model, and prepare to capitalize on and onboard an influx of customers during the busiest time of year ("lawn care season").

Solution:
To achieve their business goals, we formulated a strategy, to focus on 3 main areas:
- Reach new customers through relevant & engaging content around small business building topics.
- Convert new customers through Facebook and Google Paid Ads.
- Seamlessly onboard customers and upsell them to the new subscription model through a simple email marketing campaign.

Results & ROI
The above strategy has so far achieved strong results for the client.
- Our paid marketing efforts brought a 300% MoM increase in sign-ups and 500% increase in MoM conversion rate. We are now signing up more customers monthly than the entire prior year while keeping ad spend costs low per conversion.
- Facebook Paid Advertising campaigns have been the best converting channel.
- With an average $2,000 monthly budget, we were able to reach 100,000 people, achieve 25,000 engagements, and receive 6,000 clicks while maintaining a CPC under $1.00.
- Conversion rates have increased from 2% to 12% in the most recent months due to the start of lawn care season, continued optimization, testing, and the launch of new campaigns.
- Google Paid Advertising has also been a great source of sign-ups and engagement.
- Also with an average $2,000 monthly budget, Google Paid Ads reached 15,000 people per month, achieve 4,000 clicks, $2.50 CPC, and a 12% conversion rate.
- For Google Ads, we had originally only targeted brand keywords and competitor keywords, both of which saw very strong conversions. When lawn care season started and we saw higher conversions, we expanded to target keywords around lawn & landscape software terms, which are also performing well and have been optimized for specificity to keep costs low.
- One channel that did not see strong results was Linkedin Paid Ads, which had a high cost per conversion rate. Linkedin Paid Ads were turned off to focus ad spend on stronger channels.
- Despite the influx of new customers, our email marketing campaigns have helped to seamlessly onboard customers, maintaining the client's value of "above and beyond" customer service. Our email campaigns have maintained a 27% open rate and 4% click rate.
- Additionally, we have been able to steadily upsell customers on the new subscription model since it launched at the beginning of this year, with a 10% increase MoM.

Future Plans:
Our next steps with the client are to expand content marketing efforts. Their audience is a very engaged one, and their our opportunities to distribute more regular content and increase followings & engagement on social channels. So far we've organically increased social media followers 5-10% MoM and look to gain even higher MoM traction.

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Skills utilised:
Content Marketing
Email Marketing
Search Engine Marketing (SEM)
Social Media Marketing
Content Strategy for Angel Investment Company
Vancouver, Canada
With this project, my client had partnerships with many influencers in the investment world. However, they were having an incredibly hard time getting engagement through other investment banks and other financial institutions. My strategy was to create an influencer content marketing plan which involved influencers giving us their... Read more
With this project, my client had partnerships with many influencers in the investment world. However, they were having an incredibly hard time getting engagement through other investment banks and other financial institutions. My strategy was to create an influencer content marketing plan which involved influencers giving us their top 10 stock picks for 2019. Considering the size of the community, we had over 10,000 downloads in just 6 weeks which was best in industry.

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Skills utilised:
Social Media Advertising
Social Marketing
Content Curation
Content Marketing
Content Partnerships
Content Strategy for SaaS Company
Athens, Greece
With the client in the middle of a brand rename and redesign, I worked with them to revamp the user journey, web architecture and content strategy from start to finish. It was a 9 month long engagement which included initial audit and strategy, ownership of content creation, promotion and... Read more
With the client in the middle of a brand rename and redesign, I worked with them to revamp the user journey, web architecture and content strategy from start to finish. It was a 9 month long engagement which included initial audit and strategy, ownership of content creation, promotion and syndication, weekly calls with management and monthly performance reports. The end result was a cohesive online presence which continuously drove quality organic traffic.

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Skills utilised:
Content Strategy
Web Content Creation
Search Engine Optimization (SEO)
We have asked 1 of our Content Strategy Specialist:
What is the most important lesson you've learned as a Content Strategy freelancer?
We have asked 1 of our Content Strategy Consultant
Brittney Kleinfelter
Boston, United States of America
Content Strategy Consultant
Trying to pigeonhole every end user into one bucket will never achieve fully optimised lead generation.

The inverse is also true - trying to write niche content for every target persona is unsustainable from a budget and time perspective.

The secret sauce here lies in the data. Once you can identify the terms people are using to discover resources in your competitive landscape, then you can hone in on the terms that are viable for your particular brand. From there, you can develop a well-planned and thoughtful campaign strategy that not only drives organic traffic, but also converts traffic into viable, marketing qualified leads.
We have asked 1 of our Content Strategy Specialist:
What are the benefits of investing in Content Marketing for a company?
We have asked 1 of our Content Strategy Consultant
Dalia Goldberg
Sevilla, Spain
Content Strategy Consultant
In today's digital landscape, investing in Content Marketing is essential for any company that wants to be found online.

Content Marketing basically involves creating written and visual content to demonstrate your expertise, and therefore attract prospects to your website.

By creating useful and interesting blog posts, you can drive traffic to your website through SEO and social media. Once prospects have arrived on your website, other content assets such as case studies, white papers, videos and infographics help to move them down the marketing funnel.

We have asked 1 of our Content Strategy Specialist:
What is the most important lesson you've learned as a Content Marketing freelancer?
We have asked 1 of our Content Strategy Consultant
Matteo Gasparello
London, United Kingdom
Content Strategy Consultant
I've learned that it's crucial to take your time to carry out proper research.

Before you start writing, you need to make sure that what you write is in line with the goals, motivations and fears of your target reader.

If you don't plan, and don't research your audience and the influencers in your niche, you'll end up creating content that nobody wants to read.
How it works
1. We Identity A Top Freelancer
Talk to a Content Strategy specialist with a proven track record taking on problems similar to what you're tackling
2. Get A Free Consultation
During the conversation, they can go through your existing Content Strategy acitivities, give you advice, and figure out if they can help.
3. Start to Work - Risk-Free
If you want to work with them after this call, you can start risk-free with a money-back guarantee. If you don’t, no problem.
Why choose Advisable for Content Strategy talent
Why choose Advisable for Content Strategy talent
Top, Vetted Talent
Top, Vetted Talent
We’ll only ever recommend top talent with a proven track record executing projects similar to yours.
Available On Demand
Available On Demand
No up-front costs, minimum commitments, monthly minimums - our talent is available on demand.
Simple, Seamless Service
Simple, Seamless Service
You tell us what you’re looking for and we do the rest - identifying the talent, screening it and more.
No Risk Trial
No Risk Trial
In the unlikely event you’re unhappy in the first 3 days, we’ll give you a full refund and help you find someone better.
9.6 out of 10
Based on 44 ratings
  • Advisable made it all easy
    We worked with an Advisable freelancer for social media help and he was excellent - timely, responsive, knowledgeable, and easy to work with. Advisable made it all easy.
    Yolanda Taylor
    Managing Director, Prio Wealth
  • Advisable found us the precise marketing specialist we needed, almost over night
    Advisable repeatedly found us the precise marketing specialist we needed, almost over night. This enabled us to rapidly test new channels while optimising and scaling our existing ones – massively increasing the productivity of our team.
    Gideon Pridor
    VP of Marketing, TravelPerk
  • A great partner and source for professional, highly qualified project talent
    The folks at Advisable were great to work with. They were able to quickly source a number of highly qualified professionals for our project. We had great success with our matched consultant and met our project objectives on time and on budget.
    Bryan J. Stewart
    CEO, PracticeWise
  • Highly efficient to find the right candidate
    Advisable helped us identify great candidates multiple times. Would definitely recommend!
    Serena Li
    Senior Research Manager, Babbel
  • Who knows how long this search would have taken using traditional methods?
    Took the time investment and stress out of sourcing a Talented Marketing Professional. We have spent years trying to find the right talent. After a short conversation Advisable used their skills, experience and connections to supply a number of qualified people. After a simple selection process we have found a perfect contractor. Who knows how long this search would have taken using traditional methods. I'd happily recommend Advisable's services
    Chris Reed
    Head Of Business Development, Protect Line

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